6 keys to Planning an Inbound Marketing Strategy

Get your ideal customers to find you

The way customers buy and engage with brands has changed, hence your marketing strategy has to change and adapt. It all comes down to creating marketing that they will love instead of disrupting. InPlan is all about finding products for your customers, not customers for your products.

Learn how to be in the driver's seat!

Before moving forward with inbound marketing, it is important that you have a plan that addresses each these questions:

Who is my ideal customer and what are their pains?

How will people find us online?

How will we convert anonymous visitors into engaged leads?

How can I use education to nurture them through the process?

How can I delight our customers after purchasing so that they purchase again and tell their friends?”

How can I build a sustainable system that scales effectively over time?”